I am looking into trying out BookBub to advertise books. Again…this has been heralded as THE WAY to make a name for oneself by more than one author friend of mine. So…I’m going to try it.
It’s a complicated and very user UNfriendly site, but here is my profile. I’m asking that if you’re interested in my work at all, give a look-see and FOLLOW. You can obviously also follow others.
As far as I can understand, I create book deals here, and it specifically targets like-minded readers with my deals. Advertisers get paid based on my budget, and on either a “per-click” or “per-impressions” click-through rate. Best as I can understand it, the “per-click” is based on actually clicking through to buy my book, and the “per-impressions” is based on people interested in my book, but not necessarily BUYING it. I’m trying to “per-click” rate one first.
I’ve got all my book out there, except for Sleepwalkers. Apparently they have to vet that that IS my novel. Don’t get that.
I’ll also try to populate with book reviews.
So for this advertisement I’ll try in the near future (today…or whenever I get around to it) is with Do The Dead Dream?, and it will send out a regular ad for my book across all the distribution platforms when I actually pull the trigger. I’m still trying to figure out an aspect of the ad itself, so haven’t done it yet. Later on, when I better figure things out, I’ll send out the ad…and even way later, try to do some “deals” where the book—or other books of mine—will be advertised for a reduced rate. It really is a very convoluted website, not easy to navigate, and links all over the place, but no one landing page for good, solid, understandable information…at least for authors.
What I do know that if I do a “deal” sometime in the future (free or some substantially reduced rate), it will cost me lots to do…but I can do basic advertising, which is what I’m going to try here, in the near future, which just puts the books out there to specifically targeted readerships.
So…I’m gonna give this a shot and see what happens.